TRANSFORMATION OF ECOLOGICAL CULTURE AND THE SYSTEM OF ECOLOGICAL VALUES IN A POST-NORMAL SOCIETY

Abstract

In the context of a post-normal society, ecological culture acquires special significance as an important component of sustainable development and the formation of a responsible attitude of humans toward nature. Contemporary socio-cultural changes contribute to the strengthening of ecological values, the expansion of ecological awareness, and the growing public interest in environmental protection issues. The development of environmental education and digital communications ensures the wider dissemination of ecological norms and practices across different layers of society. At the same time, the increasing
consumerist attitude toward nature and the priority of economic gain often lead to a weakening of environmental responsibility and a decline in the level of ecological culture. In this regard, the article analyzes the processes of transformation of ecological culture and the system of ecological values in the context of a post normal society.