COLOR IDENTITY IN TRADITIONAL CHINESE CULTURE

Abstract

Since ancient times, the Chinese have been looking for hidden deep meanings in everything that exists. The echoes of this quest can also be heard in the modern culture of mainland China, which, as many centuries ago, attaches great importance to symbolism. There are little-known cultural prejudices regarding the color that still lives in different sections of Chinese society, which from time to time remind themselves of themselves very vaguely ... For example: if you wear a green hat, then your wife is cheating on you!